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Basic Info
About LaCroix Design Co.
We are a boutique studio helping businesses both large and small achieve their goals through design and development.

Headquartered in Chicago with an additional outpost in Nashville, we partner with clients globally to create bespoke, innovative solutions that help grow their audience, increase sales, save time … Read More
We are a boutique studio helping businesses both large and small achieve their goals through design and development.

Headquartered in Chicago with an additional outpost in Nashville, we partner with clients globally to create bespoke, innovative solutions that help grow their audience, increase sales, save time and communicate value. Known for crafting brand identities, websites and applications that solve problems and increase profit, we want to work with you on bringing your idea or project to life.

We believe that good design is good business. However, design is more than just how something looks. At the bottom line, we believe that the way it works -- the nuts and bolts -- what it communicates and how well an idea is presented is the underlying factor to innovation. Design is the process we use to solve problems in a creative way, and across a variety of mediums. Rather than help you just decorate your business, project or product, we want to help it to communicate more clearly, be more informative, persuade better, be more efficient, increase sales and above all delight.

Just like design is more than just the appearance, development is more than just the plumbing. We carefully craft everything digitally -- which gives us an "inside out" approach as part of the design process. The pieces that no one sees should receive as much attention and articulation as the outer layers. The underlying system and flow of information should be efficient. We also develop custom administrative systems so that managing your site is simple, yet intuitive. We are evaluating and critiquing objects and digital experiences that we interact with on a regular basis. The web is an environment that we love to work in.

Designing for the internet and applications has a fast feedback loop, and it is constantly rewarding. It is becoming evident that communicating with your audience online is more than simply putting something up. It is the quality of the experiences that are digitally created that matter, and to be able to create something digitally that engages humanity is a truly wonderful thing.

Since 2005, we have closely worked with our clients to learn about what they do so that we can create products that successfully engage and communicate with their audience effectively. Much like our studio is a balance of people with different skill sets, our partnership with our clients allows for us to apply our expertise to a new field -- and in return, are able to create something unique and rewarding for both ourselves, the client and the audience.

Contact us and let's start discussing building something great together. Read Less
Full Resume
Work Experience
  • Designer • Founder
    LaCroix Design Co. // Chicago, IL, USA
  • Chapter President
    AIGA Nashville // Nashville, TN, USA
  • Adjunct Professor of Design
    Lipscomb University // Nashville, TN, USA
  • Owner
    LaCroix Merchandising // Nashville, TN, USA
  • Vice President
    AIGA Nashville // Nashville, TN, USA
  • Sponsorship Coordinator
    AIGA Nashville // Nashville, TN, USA
  • Creative Director/Graphic Designer
    Soapbox Branding // Nashville, TN, USA
  • Creative Director/Artist Rep
    Million Man Merch // Nashville, TN, USA
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