VEINTICIVICOS / EXPOGRAPHY

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Created: 10/06/13
Last Edited: 07/23/14
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Description
VEINTICIVICOS is an installation realized to celebrate the 25th anniversary of civic centres` activity in Zaragoza, Spain. The exhibition is divided into several spaces. The main hall is to represent the spirit of the centres thus, we decided to design a 17x 6,5 m wall made of recycled cardboard boxes.

One side of the wall is a display of the faces of the centres` goers. The other side is a large recycled cardboard letter puzzle where various words are distributed vertically, horizontally and diagonally. Those expressions refer to different activities organized by the centres, as well as the notions connected with the local community on the whole. Every single box is a representation of one face and one letter. The faces are composed out of linear raster hence, the spectators can enjoy the overall image and get the sense of community only if they observe it from a certain distance while, once they approach too close it becomes blurred and illegible. Some of the faces are projected on the boxes surface in order to make several words hidden in the puzzle audible.
The pixels which compose the boxes merge into a palindrome (readable from both sides of the wall) – CIVIC.

In the entrance hall we play with icons and typography to make a reference to both the activities of the centres, as well as the symbols used on the boxes and packaging. The space devoted to the notion of memory is a composition made of some newspaper scraps. The paper snippets take the form of curtains covering the large luminous windows printed on micro-perforated canvas which lets some light from the outside enter the interior.

Finally, the corridors in between various spaces are used to display the details of the civic centres` architecture. One can observe a typography play which is to commemorate numerous music bands and theater groups which have performed in the centres ever since they were established.

ART DIRECTOR: 
ZUPAGRAFIKA (GRAPHIC DESIGN, EXHIBITION DESIGN) & THEMOLINO PROYECTOS (EXHIBITION DESIGN)

VIDEOMAPPING:
ERNESTO SARASA & NESTOR LIZALDE

CLIENT: ZARAGOZA CITY COUNCIL
  • VEINTICIVICOS is an installation realized to celebrate the 25th
    anniversary of civic centres` activity in Zaragoza, Spain. 
    The exhibition is divided into several spaces. 
    ______
     
    ART DIRECTOR: 
    ZUPAGRAFIKA (GRAPHIC DESIGN, EXHIBITION DESIGN)
    THEMOLINO PROYECTOS (EXHIBITION DESIGN) 
     
    VIDEOMAPPING:
    Ernesto Sarasa & Nestor Lizalde

    CLIENT:
    ZARAGOZA CITY COUNCIL 
     
     

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