The Ad Agency Peter Mayer
from New Orleans (USA) hired me to create hand-painted letters for the campaign 'Bold Like That' in which they were working for their client Zatarain's
. The letters should transmit the atmosphere of the city, that’s why we decided to go with a hand-painted alphabet.
The project included: 4 handmade posters, an entire hand-painted alphabet, and a complete custom typeface (digital font created based on the alphabet and exclusively for the client).
It was one of those projects in which I had the chance to work with such talented people, enjoying all of the process.
Thanks, Peter Mayer team!