World of Tanks x Gianluigi Buffon: TANKBALL World Cup


  • In summer 2018, World of Tanks introduced a new line of vehicles coming from Italy. To support the release and raise extra awareness among the audience, we reached out to the footballing legend Gianluigi “Gigi” Buffon to become the official ambassador for the debuting tank nation.




  • As a culmination of the mutual work, we created “Football Match”, a mini movie starring Gigi and set in somewhat late 80s—early 90s, the childhood period for a typical World of Tanks player. Analogue and valved in every detail, the movie reaches its climax, when the iconic goalkeeper faces real, fearsome tanks on a football pitch.






  • With this movie, we tried to bring our players to their earliest years and recapture the bright memories of their past. And, as many of World of Tanks players are keen football fans, showing their longstanding idol helped draw even deeper immersion into the storyline.


  • Credits

    Head of Publishing Product Management.................Dmitry Fedoruk
    Business Development Director
    .............................Natallia Asipovich

    Publishing Director.............................Maxim Chuvalov
    Product Manager
    .............................Alexey Ilyin
    Marketing Production Manager.............................Anton Yurkovets
    Creative/Art Director.............................Boris Zelenkevich
    Head of Strategy, Global Marketing.............................Aleksas Drozdovskis
    Communications Strategist.............................Nikita Zavgorodniy
    Art Director...........................Viktor Shakun
    Creative Copywriter.............................Tolstik Nikolay
    Account Manager.............................Veronika Yudenko
    Creative Producer.............................Nona Sisakyan
    Director.............................Sergey Protasovitskiy
    Director of Photography.............................Jan Borman
    Sound Designer.............................Yauheni Sukhavei 
    Sound Design Team Lead.............................Pavel Rapinchuk
    CG Supervisor.............................Andrey Bogdanovich 
    Video Art Director.............................Dmitry Lutsko 
    CG TEAM................Andrey Lustiber, Alexandra Semenova, Dmitriy Golovach, Dmitry Popok, Ilya Klishin, Konstantin Brailov, Konstantin Nalobin, Nikolay Skolkov, Ruslan Bespalyy
    Motion Design Supervisor.............................Andrei Andrushevich
    Composers.............................Viacheslav Cho-Din-ChoVitaliy Saganovich
    Video RnD Director.............................Aleksandr Antoshuk 
    Motion Designer.............................Dzmitry Hrubin 
    Colorist.............................Aliaksandr Krysko 
    Marketing Communications Team Lead.............................Sergey Foris
    Copywriters.............................Kseniya Osipava, Denis Shlykov, Nadezhda Pertsova, Nikolay Tretyakov 
    Key visual artist.............................David Merrell
    Concept artists.............................Pavel Statkevich,  Denis Lakhanov​​​​​​​

  • Recognition​​​​​​​