Ptasie Mleczko by Wedel - Package Illustration

  • E. Wedel is an iconic Polish chocolate and confectionery company that was founded in 1851 by Karol Wedel. One of Wedel's flagship products is Ptasie Mleczko (bird milk) - fluffy foams covered with chocolate. The graphic design of the packaging has changed several times over the years - and now E. Wedel has invited a group of illustrators to develop the series of fresh package illustrations. Each of us had to create one bird-related pattern in his/her own characteristic style, and the illustration should symbolize one particular flavour. I was responsible for Caffe Frappe (limited edition) image, decorated with coffee beans and creamy details. 

    Photos: Piotr Czech and me
    Special thanks to Coffilm for a sharing this great space and a lovely coffee for a photo session.

    The lettering "Ptasie Mleczko" is a common element for the entire product series and it was created by Mateusz Witczak.