A fresh identity for the sports cafe Void. This cafe is all about all major sport matches. Football, basketball, tennis, Formula 1 and all championships from all over the world. The main concept behind the branding, is the small talks talking place in between time-outs or after the game. These ecstatic moments where fans describe and analyse various stages of a match, trying to explain the players' movements, coaches' strategies and persuade fellow sports enthusiasts about their very own opinion, drawing on napkins, coasters or even receipts.
This is the heart of all after-game drinking talks. Focusing on that exact notion, phantom created the business cards as field templates for all the sports-frenzy fans, to draw, explain and show their point of view for each game.
A useful tool for the crazy ones. After all all work and no play, makes jack a dull boy.
art direction: phantom
papercup photograph: mike rafail
business cards photography: stefanos tsakiris