• ______
    Vukoje 
    Packaging Identity


  • THE CLIENT
    Vukoje represents a wine brand made in Baranja, Croatia

    THE OBJECTIVE
    Create a simple, fashionable and elegant identity with a color accent on the label.
    Reflect the uniqueness of Baranja region and its "Golden Hill (the Roman name for Banovo Hill is Mons Aureus), and create a visual style that will differentiate the product from the competition.​​​​​​​




  • THE SOLUTION
    Packaging identity is based on the authentic illustration of the Banov Hill (the Golden Hill), its fertile valley and vineyards. The accentuated detail of the golden hill conveys the philosophy of the Vukoje family - the Golden Drop of the Golden Hill.​​​​​​​



  • ______
    Credits

    Client // Vina Vukoje
    Agency // Studio 33
    Art Direction and Design // Leo Vinkovic
    Rose Cuvee Illustration // Maja Gjajic
    Photo //  Marija Gasparovic

    Do not use any photo without author's written permission.
    © Studio 33