Girls Organic Lab


  • Girls Organic Lab 

    Location
    USA

    Role 
    Packaging & Branding
      
    — 
    Girls Organic Lab creates organic personal care products personalized to individual needs. The result is a custom product that addresses each customer’s concerns with excellence.
     
    The Challenge 
    To translate Girls Organic Lab scenario, bringing femininity to the brand along with the strength of natural elements – all wrapped with a touch of modernity and coolness.
     
    The Solution 
    We have created a strong and memorable identity which uses the feminine form represented by Mami Wata as a highlight. The color palette brings warm tones to contrast the rosé, representing the modern woman.
  • SYMBOL


    The Mami Wata concept relates to the naturalness and organicity of the ingredients used in
    Girls Organic Lab product.

    Though the use of the water goddess and the snake, we have create a symbol that translates fertility and wealth, elements that enhance the concept of the brand.

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