Adidas Hoops Collective

  • Agency:
    Role: Illustration + Art Direction
    Amidst all the hype of NBA All-Star Weekend, fans at home can feel left out. So Swift and adidas teamed up to give our followers an inclusive All-Star experience with a creative twist. Over three days, we turned an empty warehouse in downtown New Orleans into a living, breathing art gallery: The adidas Hoops Collective.
  • James Harden
  • Joel Embiid
  • Kristaps Porzingis
  • Kyle Lowry
  • Nick Young
  • Live Drawings created during All-Star Weekend festivities:
  • Adidas Hoops Instagram takeover, All-Star Weekend 2017
  • Adidas Hoops Twitter takeover, All-Star Weekend 2017