Metro Village, unpublished, uk, 2012, Branding, stationary, Red, App, smart, Yamen, Arwa Azmy, Fakkar, logo, 2018, The Brief
Metro city is a leading real estate agency located in London United Kingdom. They presented a challenge a complete uplift of their logo while preserving their identity. The presented dilemma created a new challenge for us, so we started studying, architectural designs in order to incorporate the identity of Metro Village into the essence and soul of the new logo
.A color that delivers
To further highlight our edges and architectural appeal our new and modified colors had to speak of; power, knowledge and trust. Our gradients of red darker onto lighter creates depth into the design and asserts that we are a power house of knowledge and experience. While our grey lighter to darker delivers a new perspective and creates perfect contrast with the remaining elements of the design.
Typography utilizedWhen delivering our message.