Redesign logo Vogel Orthodontist
The challenge of this project was to achieve a strong redesign, which involves golden ratio and wireframe that are used in orthodontics besides remembering the services provided by the office.
For creation line I studied tools and methods used by dentists, I studied the compass, the dental arch (smile) and the tooth. The three elements are based on golden proportions. To strengthen the logo, I took as a basis crystalline structures found in the diamond which is one of the strongest of nature, in addition to clear to remember the molar tooth.
Structural process - logo creation.
View creative process with golden ratio.