Aspire is a Media Production House based in Istanbul, Turkey. And is the project of young designers who are specialized in the area of motion graphics.
The aim was to create an identity that has a sense of dynamism in it to reflect the nature of the creative studio, with keeping the elements of the identity limited to a group of shapes and colors as the size of the studio and its business do not allow it to go full flexible.
We wanted the identity to be playful, cheerful, vibrant and to be a base that could be built on further more. So in these terms, a group of abstract shapes was selected to make a combination of sharp angles and soft spaces floating in layers with a pattern of Polkadot which can all together compose endless possibilities within a limited pool of elements.