Moriitalia is a kitchen and homeware store in Vietnam. The brand is inspired by the Italian passion – the pride of the kitchen and home. The brand balances a sense of heritage with luxury and modern cues.
Moriitalia is a home and kitchenware brand positioned for the emerging middle class in Vietnam. The brand was strategically centered around the idea of Passion. A full set of brand guidelines were developed – as well as a packaging system. Design Positive is the work of Scott Lambert. A freelance designer working in Ho Chi Minh City , Vietnam.