Luminance identity

  • Identity design for studio Luminance. This studio who wanted to revise its offer, by now moving towards the creation and production of social nature videos, we proposed a graphical platform wanting a tribute to the community and the light that emanates from it. Across a spectrum of vibrant colors, or the points/murmurations of employment, marks with freshness, simplicity and uniqueness. The logo itself is revealed as a constellation of individuals who engaged in a common cause, draw a design increasingly significant. The culmination of this communion is also represented by a circle, whose contour is subtly curved, like a bulge caused by a pulse, a wave of positive and fruitful shock.