This design is based on tow main points :
1. is Arabic Identity in form and structure.
2. is architecture and aesthetic character.
And on that basis an intensive search began for the following:
1. How do you see the customers targeted brand in the future and what is in vogue now.
2. Comparison with similar entities, whether in the same field or real estate in general.
3. Reach perfection as it can be!
4. Arabic Calligraphy that you can twist it into the design applied to the conditions mentioned above.