‘EVO’ is an innovative bio-based fiber made in Italy. Its values are color resistance, thermo-insulation property, and the fact that the fiber is antibacterical and super-stretch. With my brand proposal I want to represent all Evo's values with only a single sign. The concept of filament is described by the continuous line, and it wants to claim all the product's properties through the dynamic and curvy shape of the brand. The color chosen for the logo is red: its purpose is to highlight the personality of the fiber and its wearer.
Francesco Corberi © All rights reserved