• Coffee Tin
    Creating a vintage themed coffee ad, or rather: Returning "Mr. Coffee Tin" to his own time period
    on a low budget and tight schedule.
     
     
    Creative direction / Photography / Post-production: Lars Brandt Stisen
    Studio: MADDOCMAN BERLIN
  • The protagonist: A vintage coffee tin from the early 1960's Denmark.
    Quest: Returning "Mr. Coffee Tin" to his own time period on a low budget and tight schedule (as always).
  • "the best name in coffee" reads the printed slogan in Danish on the slip-on cover.
  • Slightly aggressive-looking sketch outlining the concept for the ad:

    As in many vintage ads for consumables the product packaging rather than its content has a central spot,
    naturally because you want people to recognize the packaging on the shelves at the grocery store etc.
    Today you typically create a story around the product and promote the brand instead.
  • Let's have an appropriate cup of coffee before departure... Mmmmm!
  • Taking anti-reflective measures is crucial for a successful journey through time.
  • Initializing time machine...
  • Working in a state of flux while moving backwards through time...
  • Minor course-adjustments will ensure a safe arrival...
  • Arriving in style with shiny hand crafted brass lettering!
  • And finally Mr. Coffee Tin arrives... Welcome back!