Kararay Paapar-Branding

  • Kararay Paapar
     
    The Idea or concept of Kararay Paapar was taken from the street food 'Paapar' , Street food is ready-to-eat food or drink, sold in a street or other public place, such as a market or fair, by a hawker or vendor, often from a portable food booth, food cart or food truck. 

    Paapars are one of the most traditional food in our history,karaary paapars are originated from paapars with variety of flavors and spices , with no artifical spice and they are not harmful.
    Kararay paapar is a snak food, its a small portion of food eaten between meals,before or after meals. They are thin, and crispy .topped and filled with different traditional spice served in varity of flavors.
     
    In my logo I have taken inspiration from Steve Simpson's great work. I have been admiring his work since a long time. Its a non-commercial campaign which covers from logo to packaging.
  • Logo variation 1
  • Logo variation 2
  • Logo variation 3
     
  • Poster- Barbeque
  • Poster- Lime & Black pepper
  • Poster- Rosemary & olive
  • Magazine Ad 
  • Hoarding
  • Packaging- Fresh hot Paapars will be served in this cone.
  • Packaging
  • Packaging
  • Menu book Pattern Design
  • Thanks for watching!