Le Rêveur (The Dreamer) is inspired by Gavin Monery’s twelve-year winemaking journey and his personal dream to produce fine wines under his own brand. His first are produced in the highly traditional Burgundy villages of Gevrey-Chambertin and Puligny-Montrachet.
Based on their brand concept ‘Turning Dreams into Wine’ Distil Studio commissioned me to craft the idea of an elegant dream cloud formed from vines, styled to reflect the highly traditional labels associated with these regions. This now forms the core brand mark and is also used as a standalone illustration, drifting across the final labels.
Creative Director: Neil Hedger, Distil Studio