IMP

  • Graduation project
    IMP (abbreviation of the portuguese words for Intervene, Change, Think) is a group aiming to develop artistic, creative and conceptual projects. Its first action is an urban intervention project focusing on typography through thoughtful and provocative quotes, encouraging positive changes in the everyday life of residents of São Paulo. The challenge is to reach people’s life and add an instant impact to the urban scene, contributing to the break of the city’s monochromy.
  • Business Cards
  • Brand Standards Manual
  • Posters