• Masa Masa is a bakery in Monterrey, Mexico. This branding was designed for a close friend of the studio, whose original profession was a programmer and then decided to change course to start a bakery; teaching us all that in these times anyone has the freedom to try a new profession, regardless of age.

    For the design we were given all the confidence and a lot of creative freedom, so we drew inspiration from various ideas that were previously held for a bakery; while thinking of the best way to optimize resources so that the applications were low cost.


    Photography: Futura

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